News

A real leap in Label Printing with OKI Pro Series printers

New colour label printers
from OKI — to be displayed at Labelexpo Southeast Asia 2018 — offers true
flexibility in label printing and expected to create new business opportunities

 

OKI will unveil two brand new label printer models at the Labelexpo
Southeast Asia 2018, at Booth F21, from 10-12 May, at the Bangkok International
Trade & Exhibition Centre (BITEC) in Thailand. Focusing on the growth of evolving
markets, the new Pro1040 and Pro1050, represent OKI’s latest innovation in
label printing technology, and both Pro Series label models are expected to
strengthen the company’s foothold within the printing and packaging industry in
the region — the Japanese company is already a leading B2B electronics
manufacturer renowned for creating and selling business printers globally.

Above: OKI Pro Series Label Printer (Pro1040/Pro1050) helps businesses capture more attention through creative labels.

The Pro1040 and Pro1050 are narrow-format label printers made for users
who need on-demand printing that is easy to set-up and require minimal training
to use. The printers are built for in-house use (print-for-use) and help cater
to, customers who desire a wider choice of label designs yet print a lower
print-volume to reduce label stock and wastage. Now, users can take their label
creativity and flexibility to new levels with professional four- or five-colour
printing across a range of materials with true simplicity. The Pro1040 prints
in CMYK, whilst the Pro1050 prints in CMYK plus White (CMYK+W). With the White
toner, users have the added advantage of printing on transparent or coloured
label media — this is done by printing an opaque white background under the
CMYK image, thus making printed labels stand out even more, brilliantly.

With unrivalled media handling capability, printing on a huge range of
media — from textured papers and synthetics, with white, clear, opaque or
coloured substrates — is easier than ever. The Pro Series Label Printer handles
with ease new types of materials that inkjet label printers simply struggle with,
allowing businesses to take on creative ideas and complex job-types. The
Pro1040 and Pro1050 can produce waterproof labels that have been tested to
survive underwater, and are robust and resistant to UV fading, thus making them
the ideal solution for industrial chemical labelling and for producing asset
tracking labels. Whether the job is for outdoor-use labels, freezer and
cold-storage labels, or labels for packaging, beverages and household goods,
the Pro Series Label Printer does it all.

For business owners, the Pro Series Label Printer signifies excellent
value because of its high efficiency and low capital outlay for label
production. The printer offers flexible configuration, allowing users to set up
new jobs within minutes, and it is ideal for short to medium-run label
production. Whether used by business owners themselves or by
print-service-providers (PSPs), having an on-demand, short-run, colour label
printing capability, opens the door to new customers and potentially lucrative revenue
streams.

“The new Pro Series Label Printer represents a new breakthrough in label
printing technology,” says Oscar Tan, regional manager for marketing and
communications, “With impressive media capability, flexible design and
cutting-edge LED colour technology, the Pro Series Label Printer is a truly
versatile device that can be used by all kinds of industries, therefore we look
forward to showing the new Pro1040 and Pro1050, to prospective customers, resellers
and the media, around the region.”

The inaugural Labelexpo Southeast Asia show offers a unique businesses opportunity
for industry stakeholders in Southeast Asia and across the wider region, thus representatives
from OKI sales offices in the region — handling markets in Southeast Asia,
including Hong Kong and India — as well as key personnel from its headquarters
in Japan, will be present at the show. Visitors to the OKI booth (F21) will enjoy
live demonstrations and learn about OKI’s latest label trends and technologies.

The Pro Series Label Printers will only be available for
sales at a later date (Prices TBA). Customers are advised to contact their
local OKI sales offices for more details.

For more information about OKI and its products, visit www.oki.com/sg

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